Original, custom website designs made to captivate and entice your target audience. A site's design—including aesthetics, structure, layout, and functionality ultimately creates the personality that users will interact and largely associate with “you”.

Preparation

• I'll start by consulting with you about what it is you want the website design to convey. I am open to as much or as little information as you may have, but there are certain things that may be needed in order to proceed, depending on the project.
• Once I have a good idea of your goals and a proposal has been received & accepted, I'll perform applicable research and rough drafting to determine what I feel is the best route to proceed.
• I consider and consult on anything deemed important - from page content & site structure to specific features. Some items are imperative to figure out before the actual design process begins.

Process

• To you the client, the next step is to receive a first design draft. For complete website designs, this usually includes a home-page draft and a mock-up of sub-pages.
• I include three major changes in design drafts in my proposals, and if needed, can provide more at additional charges. Major drafts constitute large modifications, not minor tweaks.
• Once drafts have been approved, I start integrating the design into properly developed web pages. Any text content or imagery to be submitted is needed at this point.
• Portions are made available for review as completed, and usually open for adjustments or modifications at any part prior to completion.

Results

• If all goes as planned, the results will be apparent to you immediately. If your project was a website redesign, statistics such as time on page, time on site, etc. will give a great indication of the actual performance.
• Monitoring & reporting is a great way to further quantify the actual performance of a new web design and also start strategically planning future additions or adjustments.
• Basic usability testing will be recommended practically no matter the website, and will give invaluable insight into the new website's performance and allow for extremely valuable yet often minor adjustments.